International Coaching Education at ICW
Exploring Coaching as a Professional Path
A series of sessions designed to help you experience coaching, understand the transition into the profession, and explore what it takes to build a sustainable coaching practice.
If you are a Professionals who is curious about coaching, considering it as a potential career direction or exploring how it fits within your professional path, then this series of four events delivered at International Coaching Week 2026, are designed to help you move from curiosity to clarity.
Four steps, designed to guide you through the different stages of the coaching journey. From experiencing coaching to understanding how it works as a professional path.
Step 1 — What coaching actually feels like in practice.
Many people read about coaching. Far fewer actually experience what an effective coaching conversation feels like in practice. In this opening ICW 2026 session, Taymour Miri explored what truly makes coaching effective through a live coaching demonstration and a deeper conversation around presence, listening, reflection, and Strengths-Based Coaching. One of the strongest themes emerging from the session was that coaching is often understood differently once people experience it rather than simply hear about it.
Watch the full session recording here.
Step 2 — How professionals transition into coaching.
This ICW 2026 conversation explored a question many professionals quietly begin asking themselves over time: when does coaching become more than simply “interesting”? Nazanin Malekbikloo, Inez Brown, Ingrid Kuehtz, and Maria Svensson reflected on leadership, career transition, meaning, and how coaching gradually became part of their professional identity and future direction. One of the strongest reflections from the session was that coaching often begins not as a career change, but as a shift in how people view communication, leadership, and human growth.
Watch the full session recording here.
Step 3 — How coaching is used and valued in organisations.
In this highly practical ICW 2026 conversation, leaders and HR professionals explored what coaching actually changes inside organisations. The panel discussed how coaching can influence leadership, communication, engagement, trust, accountability, and workplace culture beyond traditional management approaches. One of the strongest themes from the session was that many organisational challenges are less about process and more about the quality of conversations and relationships within teams. The discussion also explored why coaching is increasingly becoming part of leadership culture in modern organisations.
Watch the full session recording here.
Step 4 — What it takes to build a sustainable coaching practice.
Many coaches initially believe the biggest challenge in building a coaching business is marketing or finding clients. Yet this ICW 2026 session explored the deeper questions that often emerge afterwards — confidence, positioning, clarity, visibility, consistency, and professional identity. Taymour Miri and Maxine Attong reflected honestly on why many coaches struggle to build sustainable practices even when they possess strong coaching capability. One of the key messages from the session was that sustainable growth in coaching is rarely sudden; it is usually a gradual process of development, confidence, relationships, and long-term professional growth.
Watch the full session recording here.
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